Freezers
品牌识别：
Freezers是一家精选冰淇淋品牌，将产品转化为一种体验。在冰淇淋品牌vi设计、雪糕包装设计上融入地域特色，简单自然又独具特色。由铁和木材制成的展馆和由可生物降解塑料制成的容器体现了原型形式，可以成为您想象的任何形状。菩提、桦木和云杉的口味是冻结的幻想和预感。简单自然的形状，严谨的标志和清晰的排版旨在保持体验如同一条覆盖雪的小径一样纯粹不受触摸。
在俄罗斯，寒冷是一种常态，该国四分之三的领土都位于远北地区。冰霜融入了俄罗斯的歌曲、童话和绘画中。大多数本地冰淇淋品牌都使用民间传说中的符号和图像，或者煽动苏联怀旧情感。但这一切都已经过去。与Freezers一起，创造了俄罗斯冰淇淋的现在，利用了冰霜这一纯粹的概念。
Freezers is the selective ice cream brand, that turns product into the experience. The pavilion made of iron and wood and the container made of biodegradable plastic embody the archetypical forms, that can be be whatever you wish to imagine. The flavors of linden, birch, and spruce are frozen fantasies and premonitions. Simple and natural shapes, a strict logo, and clear typography strive to keep the experience as untouched as a snow-covered trail.
Via：shuka
