Forever fun
品牌背景：
Parkette位于加拿大汉密尔顿市，是一家经过精心策划的精品店，提供精美的手工制衣、玩具、配饰、书籍、家居用品等。其名字寓意着本地的一个术语，描述了一个带有儿童游乐区的小型公园，为孩子们提供欢乐的场所。
品牌识别：
在构建Parkette品牌识别vi设计时，Lucho & Romi追求捕捉“永远的乐趣”的品牌核心理念。品牌logo标志设计作为一个多功能的吉祥物设计和图标设计，处于品牌的核心地位。它传达了Parkette的精神，象征着活泼和创造力。这个标志logo设计邀请着您去随心塑造和重新诠释它，使其成为您个人的象征。此外，Lucho & Romi还精心设计了生动的配色方案和童趣插图，以进一步提升在Parkette的体验。
Parkette is a thoughtfully curated boutique in Hamilton, Canada, offering beautifully crafted clothes, toys, accessories, books, homeware, and more. The name is a nod to a local term that describes a small park with play areas for kids.
Our mission while defining parkette’s identity was to capture the essence of its core principle: "Forever fun." Our logo, a versatile mascot and icon, is at the heart of the brand. It embodies the spirit of Parkette, serving as a symbol of playfulness and creativity, where you're invited to shape and reinterpret as you please, making it your own.Additionally, we developed a vibrant color palette and a collection of childlike illustrations to enhance the experience of Parkette.
Photos: Spencer Blackwood
Via：Lucho & Romi
